Disruptive

Extreme Technology Disruption

The Big Wave Surfing Book is about extremes!

If you want to read the street fighter's guide to the technology business, you are at the right place. Technology disruption creates the opportunity for the application of extreme techniques to quickly build products and create high growth companies.

Unpredictable

Big Waves are Unpredictable

The Big Wave Surfing Book is about managing unpredictable events!

Value is created when you can exploit rapid changes in the technology environment. You must be quick because the window of opportunity can close very quickly. Be quick and you will catch the latest big wave. Be slow and miss the wave. Be sloppy riding the face of the wave and you will wipe out.

OrderingThere are a variety of ways to order BIG WAVE SURFING:
Independent Bookstores - OnlineDirect from the Author

Autographed Copies are Available from Redbury Books

Independent Bookstores
Purchase Big Wave Surfing at Redbury Books.

Online
Purchase Big Wave Surfing at Amazon and Barnes and Noble.

Direct from the Author
Beaver’s Pond.

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Production status

The book is widely available.

Ordering
Spotting Big Waves
Storms Create Disruption Disruption can take many forms: political, economic, legislative and technology. You want to think about the impacts of disruption on the possible future of products and systems. You need to develop unconventional scenarios that look at the possible effects of disruption. You need not be the person who causes disruption, but you can be the person who uses disruption to your advantage.
Riding Big Waves

Appropriate Tactics Avoid Wipe Outs

The main categories of players that can set out on the big wave are the lead developer (and the development team), the technical management, the marketing staff, and the investors supplying money to the product process. Each of these groups has a unique perspective. However, there are some lessons learned about how to achieve success within these various disciplines in fast growing companies. The lessons of how to achieve a fast growth rate and the sacrifices that growth may cause can be very painful.